Original video animation (Japanese: オリジナル・ビデオ・アニメーション Hepburn: Orijinaru bideo animēshon), abbreviated as OVA (オーブイエー / オーヴィーエー / オヴァ ōbuiē, ōvīē or ova) and sometimes as OAV (original animated video), are Japanese animated films and series made specially for release in home video formats without prior showings on television or in theatres, though the first part of an OVA series may be broadcast for promotional purposes. OVA titles were originally made available on VHS, later becoming more popular on LaserDisc and eventually DVD.[1] Starting in 2008, the term OAD (original animation DVD)[2][3] began to refer to DVD releases published bundled with their source-material manga.


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I’ve seen all the video marketing stats and, yet, the numbers never cease to amaze me. I mean, I never thought video could take off how it has, but I am loving it. It is such a great tool for marketers of all sizes, especially the smaller businesses and brands. Anyway, I really love lists like these because you, as you know, you can never have too many tools to make a variety of several different types of videos.I have tried Powtoon and Renderforest and really like them. But I look forward to trying more on this list but would love to add another one here, if that’s cool. I’ve been using slide.ly/promo and they have footage that you can choose from. They have a ton of stuff including animated clips too. Thanks again for this great list.
Original video animation (Japanese: オリジナル・ビデオ・アニメーション Hepburn: Orijinaru bideo animēshon), abbreviated as OVA (オーブイエー / オーヴィーエー / オヴァ ōbuiē, ōvīē or ova) and sometimes as OAV (original animated video), are Japanese animated films and series made specially for release in home video formats without prior showings on television or in theatres, though the first part of an OVA series may be broadcast for promotional purposes. OVA titles were originally made available on VHS, later becoming more popular on LaserDisc and eventually DVD.[1] Starting in 2008, the term OAD (original animation DVD)[2][3] began to refer to DVD releases published bundled with their source-material manga.
OVAs originated during the early 1980s. As the VCR became a widespread fixture in Japanese homes, the Japanese anime industry grew to behemoth proportions. Demand for anime became massive, so much so that consumers would willingly go directly to video stores to buy new animation outright. While people in the United States use the phrase "direct-to-video" as a pejorative for works that could not make it onto television or movie screens, in Japan the demand was so great that direct-to-video became a necessity. Many popular and influential series such as Bubblegum Crisis (1987–1991) and Tenchi Muyo! (1992–2005) were released directly to video as OVAs.
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