Animated video is an amazing fit for social media – not only because of the huge potential audience, but because of the way people scroll through their timeline. The colour and vibrancy of animated video is a tremendous way to catch the eye – while research suggests that movement in a person’s peripheral vision can trigger a significant shift in their attention. If animated video isn’t part of your content on social media, there’s a good argument to suggest it should be!
Animoto’s online video editor makes it easy to create stunning videos that will captivate your audience. Make videos you can share online or at an event, whether it’s a video slideshow full of family memories or a professional marketing video that showcases your business or products. Animoto’s simple drag-and-drop interface will have you producing your very own video in minutes—no experience necessary.
For those reasons, there has been an inevitable shift towards visual content on social media. Just last year, the number of video posts per person has increased 94% in the US alone. Currently Facebook averages more than 4 billion video streams every day. Then there’s the picture superiority effect in which pictures and images are more likely to be remembered than words.
That’s the average price, but a quick look at the distribution of answers tells a clear story. It demonstrates that nearly half of studios charge between $2,501 and $10,000, with another healthy chunk selling between $10,0001 and $20,000. As you’d expect in any industry, there are a few outliers coming in way above or below these numbers, but you’d have to really scrutinise their work to make sure the price was justified, and/or the end product would be up to scratch.
Video can also function as a lead nurturing tool – for example, you could create an email nurture sequence with a series of animated videos to demonstrate how different parts of your product work. Alternatively you could create instructional/educational animated videos to onboard your new customers. You could even create general interest animations that explain a particular industry topic or subject, designed purely to entertain, inform or educate your audience.
If you are not sure about this professional video editing software, you can check out the Explaindio Trial package. This trial package will give you seven days to check and then you can decide, whether you want to expand the subscription or not. To learn more about this easy video editing software, you can also check our detailed review on Explaindio.

There is a excellent video training (about 2 hours) how you can use Explaindio 4.0 for the best results. This training isn’t a part of the program or an upsell. It’s a stand-alone product made by Scott Hamlin and called Explaindio For Professionals ($27.00). I can highly recommend this quality training. It’ll save you time and many and fore all give you great ideas and examples how to use the software without any prior experience.
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