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Especially on Facebook, since these tend to be nearly 10x shorter than YouTube. Tasty by BuzzFeed is a great example of how short videos can do tremendously well on Facebook. Their key to success? They are short, entertaining, and suck the viewer in from the very first second. And even though they are not using animation, it would only make sense to learn from their strategy. After all, who doesn’t want to have 30 million followers on Facebook?
Like anime made for television broadcast, OVAs are sub-divided into episodes. OVA media (tapes, laserdiscs, or DVDs) usually contain just one episode each. Episode length varies from title to title: each episode may run from a few minutes to two hours or more. An episode length of 30 minutes occurs quite commonly, but no standard length exists. In some cases, the length of episodes in a specific OVA may vary greatly, for example in GaoGaiGar FINAL, the first 7 episodes last around 30 minutes, while the last episode lasts 50 minutes; the OVA Key the Metal Idol consists of 15 separate episodes, ranging in length from 20 minutes to nearly two hours each; The OVA Hellsing Ultimate had released 10 episodes, ranging from 42 minutes to 56 minutes. An OVA series can run anywhere from a single episode (essentially a direct-to-video movie) to dozens of episodes in length. Probably the longest OVA series ever made, Legend of the Galactic Heroes, spanned 110 main episodes and 52 gaiden episodes.